Get ready for a new music and arts festival! On July 14, 7 p.m.-2 a.m., the Bull Mansion (and its entire three floors) is getting completely decked out; everywhere you go, your ears and your senses are going to be treated to something different. The best part? It only costs $25. Coachella, never heard of her.

Presented by IgWorcesterMa and Entertain Mass, the goal of the event is to provide a space that’s inclusive and informative to allow attendees to really experience a worthwhile celebration of various kinds of local music and other mediums of artistic expression.

“Bull mansion for me kind of solidifies that idea. They go from drag parties to, you know, hosting sophisticated brunches, to doing private events to live events. It’s so inclusive, and the place is so transformative,” said Giselle Rivera-Flores, co-founder of IgWorcesterMa.

Featuring electronic DJ and producer DJ Freddy Fresh, music will range from old-school throwbacks, indie rock, hip-hop to an unplugged, fluid type of style. Expect things like live art exhibits, art installs, dance performances and a cash bar. Oh, and make sure to check out the ultimate unicorn room (cotton candy and all) and plenty of other engaging aspects of the night!

“You’ve got the access for one ticket price to this whole palate that you may not ever have been exposed to… This is literally for everyone. There is something for everyone’s musical taste, which is really really exciting,” said Tim O’Shea, owner of Entertain Mass.

One question you might have may be regarding the fashion – what should you wear? Well, simple. Come as you are! Whether you’re into punkish street or more of a galactic gypsy goddess ensemble, be as expressive to your individuality as possible. Not only will it be more comfortable for you, but it’s better for an authentic social media presence (do it for the ‘gram) and the ambiance of the event as a whole.

While Woochella is a smaller event, you’re guaranteed quality over quantity for an extremely unbeatable price.

“You are going to make friends; you are not ever going to get lost; you’re going to be able to enjoy everything, just steps away from each other. It’s going to be pretty awesome and to be able to build this big feel into a smaller venue I think it’s going to pull off really well,” said O’Shea.

Experience something fresh to Worcester; discover new, local music and artists; be a part of the first annual Woochella!

7 p.m. – 2 a.m. Saturday, July 14; Bull Mansion, 55 Pearl St., Worcester; tickets $25; for more information, visit the Woochella event page on Facebook; follow @IgWorcesterMa and @EntertainMass on Instagram & Facebook

Savanah Hippert