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New Around the Woo: Insomnia Cookies


Rachel Shuster

Located at One Kelley Square, Insomnia Cookies provides quite possibly one of the best offerings…ever – delicious, warm, cookies until 3 o’clock in the morning.

Founded in a college dorm room in 2003 at the University of Pennsylvania, Insomnia Cookies was born out of then student, Seth Berkowitz and his hunger pains late at night. Since then, Insomnia Cookies has been delivering warm, delicious cookies to individuals and companies. Over time, Insomnia Cookies has grown to now more than 100 locations. In Worcester, we are lucky enough to get one!

“We love that the store is centrally located in the Canal District, close to all that Worcester has to offer!” says Catharine Gatlin, Marketing Development Manager at Insomnia Cookies.

The menu at Insomnia Cookies has something for every cookie lover. From the classic chocolate chunk to double chocolate chunk, double chocolate mint, snickerdoodle, peanut butter chip, smores and more. However, Gatlin notes that, “Insomnia Cookies goes beyond just cookies!” The menu also includes cookie cakes perfect for special occasions, warm brownies, and sandwiches comprised of your choice of two cookies with a scoop of ice cream in between.

For Worcester, we can expect some exciting things from Insomnia! “Fall is an exciting time of year at Insomnia Cookies!” Gatlin adds. “For the football fans, we have a football-shaped cookie cake that makes a great addition to game day parties and tailgates. As we get closer to Halloween, we will be unveiling our limited-time Halloween themed moon-shaped cookie cake. We may even have something sweet and spooky up our sleeves this Halloween season. Stay tuned!”

Insomnia Cookies also offers catering. With various options of sizes and items in each choice, you can pick an option that perfectly suits an office party, birthday party, or a major hunger craving. “Whether you need cookies for a meeting, a mid-day pick-me-up or to satisfy that late-night sweet tooth, Insomnia has got you covered,” Gatlin says.

While we have the store and can pick up delicious treats, how does the delivery process work? “Customers can place an order online at or through our mobile app, which is available on iOS and Android!” Gatlin says.

The Worcester Insomnia Cookies location delivers to various areas and colleges in the city. “Insomnia Cookies delivers throughout Worcester, within approximately 2.5 miles of the store,” she says. “The delivery range also includes the College of the Holy Cross, Worcester State University, Clark University, Worcester Polytechnic Institute and Assumption College. Customers can easily find our delivery range at”

Insomnia Cookies also has many other exciting things for us all to look forward to in the future at the Worcester location. “In addition to rolling out fun, seasonal flavors and limited-time cookie cake designs throughout the year, we always have weekly deals available in-store and with delivery,” Gatlin says. “We are also currently planning some larger, special promotions, starting with National Cookie Day, on December 4th. Make sure to follow Insomnia Cookies on Facebook, Instagram, Twitter and Snapchat for all of the latest updates and deals!”

The retail store is open Saturday and Sunday from 11:00 a.m. – 3:00 a.m. and Monday through Friday from 9:00 a.m. – 3:00 a.m. Additionally, delivery hours are Saturday and Sunday from 12:00 p.m. – 3:00 a.m. and Monday through Friday from 10:00 a.m. – 3:00 a.m
For more information call (508) 318-5935 and visit

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